How Kicker Codes Reveal Player Segments and Behavior: Questions and Clear Answers

https://www.ready-bookmarks.win/how-a-network-of-rival-online-casinos-lost-market-share-despite-bigger-budgets

Which questions about Kicker codes will this article answer and why they matter? If you build or market games, mobile apps, or loyalty programs, you probably use codes at some point - promo codes, referral codes, gift codes