An ecommerce strategy works best as a connected system. Track conversion rate...

https://dibz.me/blog/my-average-order-value-is-low-what-actually-works-to-raise-it-1286

An ecommerce strategy works best as a connected system. Track conversion rate and repeat purchase rate alongside CAC, then link each decision to the next. The article also looks at where $199/month plans fit and what they need to deliver.