AI search is shifting SEO from earning link rankings to earning visibility in...

https://lilysbestblog.theburnward.com/why-ai-search-results-vary-by-location-and-wording

AI search is shifting SEO from earning link rankings to earning visibility in answers. This article explains how ChatGPT, Google AI Overviews, and other tools select and cite sources—and what teams can do to improve their chances