1. Look, we've been doubling down on video content this year, and while views are up 60%, I'm still scratching my head on how to tie that directly to sales conversions. Anyone cracked the code on ROI tracking beyond basic clicks?

https://techbullion.com/business-video-strategy-what-works-in-2026/

1. Look, we've been doubling down on video content this year, and while views are up 60%, I'm still scratching my head on how to tie that directly to sales conversions. Anyone cracked the code on ROI tracking beyond basic clicks? 2