1. Look, I’ve been doubling down on video this year, but here’s my dilemma: how do you accurately track ROI beyond just views and likes? We had a campaign that boosted website traffic by 30%, but sales lift was murky. Any tools or methods you swear by?

https://atavi.com/share/xoqrtvz1a2bfp

1. Look, I’ve been doubling down on video this year, but here’s my dilemma: how do you accurately track ROI beyond just views and likes? We had a campaign that boosted website traffic by 30%, but sales lift was murky